Privacy Policy

Last updated: 20 June 2026

FurClear respects your privacy and is committed to handling your personal information responsibly.

This Privacy Policy explains what personal information we collect, how we use it, why we use it, who we may share it with and the rights available to you.

This policy applies when you:

• Visit or use the FurClear website

• Purchase or return a product

• Contact our customer-support service

• Subscribe to marketing communications

• Submit a review or other content

• Otherwise interact with FurClear

For the purposes of applicable data-protection law, FurClear is the data controller responsible for the personal information described in this policy.

1. About FurClear

FurClear is a sole trader business established in England.

Contact email: furclear.1@gmail.com

You can contact us using this email address if you have a question about this Privacy Policy or wish to exercise a privacy right.

2. Personal Information We Collect

The information we collect depends on how you interact with our website and services.

Identity and contact information

This may include:

• Your name

• Email address

• Telephone number, where provided

• Billing address

• Delivery address

• Country or region

• Information entered into a contact form

Order and transaction information

This may include:

• Products viewed or purchased

• Products added to your basket

• Order number

• Purchase date

• Order value

• Currency

• Shipping method

• Delivery status

• Returns, refunds and cancellation information

• Discount or promotional information

Payment information

Payments are processed through Shopify and approved payment providers.

We may receive information confirming:

• Whether payment was successful

• The payment method used

• The amount paid

• Limited payment details, such as the card type and final digits

• Information relating to refunds, disputes or chargebacks

We do not normally receive or store your complete payment-card number or security code.

Account information

If customer accounts are available and you create one, we may collect:

• Login and account details

• Saved addresses

• Order history

• Account preferences

Communications

We collect information that you provide when you contact us, including:

• Emails

• Contact-form messages

• Customer-support conversations

• Questions and complaints

• Photographs or videos submitted in connection with an order

• Information relating to damaged, faulty, missing or incorrect products

Reviews and customer content

Where you submit a product review, photograph, video or other content, we may collect:

• Your name or chosen display name

• Rating

• Written review

• Uploaded photographs or videos

• Product and order information used to verify the review

• Date of submission

Device and website information

When you visit our website, we and our technology providers may automatically collect:

• Internet Protocol address

• Device type

• Browser type

• Operating system

• General location based on your Internet Protocol address

• Website pages viewed

• Links and buttons selected

• Time spent on pages

• Referring website or source

• Basket and checkout activity

• Cookie identifiers and similar technical information

3. How We Collect Personal Information

We may collect personal information:

Directly from you

For example, when you:

• Place an order

• Enter your delivery details

• Contact us

• Join our email list

• Request a return or refund

• Submit a review

Automatically

Information may be collected automatically through:

• Cookies

• Pixels

• Tags

• Analytics tools

• Local storage

• Similar website technologies

From service providers

We may receive information from organisations that help us operate the store, including:

• Shopify

• Payment providers

• Fulfilment partners

• Couriers

• Review platforms

• Email and marketing providers

• Fraud-prevention services

• Analytics providers

From other permitted sources

We may receive information from other parties where you have authorised the disclosure or where the collection is otherwise permitted by law.

4. How We Use Personal Information

We use personal information for the following purposes.

Processing and fulfilling orders

We use your information to:

• Accept and process orders

• Process payments

• Confirm purchases

• Arrange fulfilment and delivery

• Provide delivery updates

• Handle returns, refunds and cancellations

• Respond to order enquiries

• Provide customer support

Operating and improving the website

We may use information to:

• Operate the website

• Remember your basket and preferences

• Display the correct currency and market

• Understand how customers navigate the website

• Identify technical problems

• Improve our products, content and customer experience

• Recommend relevant products

Communicating with you

We may use your contact details to:

• Send order confirmations

• Provide fulfilment and delivery updates

• Respond to customer-support messages

• Provide information about returns or refunds

• Send important service or policy notices

These service communications are separate from promotional marketing.

Marketing

Where permitted, we may use your information to:

• Send promotional emails

• Inform you about products, offers or store updates

• Measure the performance of marketing campaigns

• Display relevant advertising

• Understand whether advertisements lead to website visits or purchases

You can unsubscribe from promotional emails using the unsubscribe option provided in the message or by contacting us.

Unsubscribing from marketing will not stop essential communications about an existing order.

Reviews

We may use review information to:

• Publish genuine customer feedback

• Verify that a review relates to a purchase

• Respond to a review

• Identify product or service issues

• Promote FurClear products where permission or another lawful basis allows

Security and fraud prevention

We may use personal information to:

• Verify transactions

• Detect suspicious activity

• Prevent fraud and payment abuse

• Protect customer accounts

• Protect our website and systems

• Investigate chargebacks or disputes

• Enforce our Terms of Service

Payment and fraud-prevention providers may use automated systems to assess the risk associated with a transaction. A transaction may be flagged, delayed or declined where suspicious activity is detected.

Legal and regulatory purposes

We may process information to:

• Maintain tax and accounting records

• Comply with consumer-protection requirements

• Respond to lawful requests

• Establish, exercise or defend legal claims

• Resolve disputes

• Enforce our policies

• Comply with other legal obligations

5. Lawful Bases for Processing

Where UK data-protection law applies, we rely on one or more of the following lawful bases.

Contract

We process information where it is necessary to:

• Take steps requested before entering a contract

• Process and fulfil your order

• Deliver products

• Manage payments

• Provide customer support

• Process returns, cancellations and refunds

Legal obligation

We process information where necessary to comply with legal requirements, including:

• Tax and accounting obligations

• Consumer-protection law

• Fraud and financial-record requirements

• Lawful requests from public authorities

Legitimate interests

We may process information where necessary for our legitimate business interests, including:

• Operating and improving our store

• Understanding website performance

• Preventing fraud

• Protecting our systems

• Managing customer enquiries

• Recommending relevant products

• Defending legal claims

We consider whether these interests are balanced against your rights and interests before relying on this basis.

Consent

We may rely on your consent for:

• Promotional marketing where consent is required

• Non-essential cookies

• Certain analytics technologies

• Personalised advertising technologies

• Other optional activities clearly presented to you

You may withdraw consent at any time. Withdrawal does not affect processing that occurred before consent was withdrawn.

6. Cookies and Similar Technologies

Our website uses cookies and similar technologies.

Cookies are small files or identifiers stored on or accessed from your device.

Essential cookies

Essential technologies are used for functions such as:

• Keeping the website secure

• Remembering basket contents

• Processing checkout

• Remembering privacy preferences

• Preventing fraud

• Enabling account or payment functions

The website may not operate correctly without these technologies.

Analytics cookies

With any required permission, analytics technologies may help us understand:

• How visitors use the website

• Which pages are most useful

• How customers reached the website

• Where technical or navigation problems occur

• How the store can be improved

Marketing cookies

With any required permission, marketing technologies may be used to:

• Measure advertising performance

• Understand whether advertising resulted in a purchase

• Display more relevant advertisements

• Limit repeated advertising

• Create or measure advertising audiences

You can use the privacy or cookie controls provided on our website to accept, decline or manage non-essential technologies.

Removing or blocking cookies may affect some website functions.

7. Email Marketing

You may receive promotional emails where:

• You actively subscribed

• You otherwise gave valid consent

• Another lawful method of electronic marketing applies

Marketing emails may include:

• Product announcements

• Offers

• Store updates

• Pet-home content

• Requests for feedback

You may unsubscribe at any time.

We may retain limited information on a suppression list after you unsubscribe. This helps ensure that we respect your preference and do not accidentally add you back to marketing communications.

8. How We Share Personal Information

We only share personal information where reasonably necessary for the purposes described in this policy.

Shopify

Our store is hosted and supported by Shopify.

Shopify may process information to:

• Host the website

• Enable checkout

• Support payments

• Provide security and fraud prevention

• Operate customer accounts

• Provide analytics and store functionality

• Improve its platform and permitted services

Payment providers

Payment providers may process personal and financial information to:

• Authorise payments

• Prevent fraud

• Process refunds

• Handle payment disputes or chargebacks

Fulfilment suppliers and delivery providers

We may share order information with fulfilment partners, suppliers, warehouses and couriers so that they can:

• Prepare products

• Package orders

• Dispatch parcels

• Deliver orders

• Provide tracking

• Investigate missing or damaged deliveries

This may include your name, address, contact details, ordered products and delivery information.

Technology and service providers

We may share information with providers that support:

• Website hosting

• Customer service

• Email delivery

• Review collection

• Analytics

• Advertising

• Fraud prevention

• Cloud storage

• Technical support

These providers may only use information for authorised purposes and subject to applicable contractual and legal requirements.

Professional advisers

Information may be shared where necessary with:

• Accountants

• Insurers

• Banks

• Legal advisers

• Other professional advisers

Public authorities and legal parties

We may disclose information where reasonably necessary to:

• Comply with law

• Respond to a valid legal request

• Prevent or investigate fraud

• Protect our rights or the rights of others

• Establish, exercise or defend legal claims

Business changes

If FurClear is sold, reorganised or transferred, relevant information may be disclosed to prospective or actual purchasers and their advisers, subject to appropriate confidentiality and legal safeguards.

9. Targeted Advertising and Data Sharing

We do not sell your personal information for money.

However, some privacy laws use broad definitions of “sale” or “sharing” that may include certain uses of information for targeted or personalised advertising.

Depending on your location, you may have the right to opt out of:

• Targeted advertising

• Certain advertising-related data sharing

• Certain profiling activities

You can use the privacy choices available on our website or contact us to request assistance.

10. International Transfers

Shopify, fulfilment partners, couriers and other service providers may process personal information outside the United Kingdom.

This can include countries with data-protection rules that differ from those in the United Kingdom.

Where required, international transfers are protected using appropriate measures, which may include:

• A finding that the receiving country provides adequate protection

• Approved contractual protections

• The United Kingdom International Data Transfer Agreement

• Approved addenda to standard contractual clauses

• Another lawful transfer mechanism

We take reasonable steps to work with providers that protect personal information appropriately.

11. How Long We Keep Personal Information

We keep information only for as long as reasonably necessary for the purpose for which it was collected, including satisfying legal, accounting, security and reporting requirements.

Retention periods may include the following:

Order and transaction records

Order, payment, refund and accounting records are normally retained for the period required by tax, accounting and legal obligations. For a UK sole trader, this will generally be around six years, although information may be kept longer where legally required.

Customer-support communications

Support messages may be retained for as long as reasonably necessary to:

• Resolve the enquiry

• Keep an appropriate customer-service record

• Deal with disputes

• Establish or defend legal claims

Routine communications that are no longer required will be deleted or anonymised.

Marketing records

Marketing information is kept until you unsubscribe, withdraw consent or we determine that it is no longer appropriate to contact you.

Limited suppression information may be retained after an unsubscribe request.

Account information

Account information may be retained while an account remains active and for a reasonable period afterwards to manage orders, disputes, fraud prevention and legal obligations.

Reviews

Reviews and associated content may remain published while they continue to be relevant, unless they are removed, anonymised or a valid request requires another outcome.

Website and technical information

Cookie, analytics and technical information is retained according to the relevant technology’s lifespan, your privacy choices and our operational or security requirements.

We may retain information for longer where:

• A dispute is ongoing

• A legal claim may arise

• Fraud is suspected

• A legal authority requires retention

• The information must be preserved for legal compliance

When information is no longer required, it may be securely deleted or anonymised.

12. Data Security

We use reasonable organisational and technical measures designed to protect personal information against:

• Unauthorised access

• Loss

• Misuse

• Alteration

• Disclosure

• Destruction

These measures may include:

• Secure Shopify infrastructure

• Restricted administrative access

• Account authentication

• Secure payment processing

• Fraud monitoring

• Access controls

• Appropriate service-provider agreements

No online service or transmission method can be guaranteed completely secure.

You are responsible for keeping any account password confidential and should contact us if you believe your account or information has been compromised.

13. Your Privacy Rights

Depending on your location and the circumstances, you may have the right to:

Access

Request confirmation of whether we process your personal information and receive a copy of it.

Correction

Ask us to correct inaccurate or incomplete personal information.

Deletion

Ask us to delete personal information where there is no lawful reason for us to continue retaining it.

Restriction

Ask us to restrict how personal information is used in certain circumstances.

Objection

Object to processing based on legitimate interests or to the use of personal information for direct marketing.

You can object to direct marketing at any time.

Data portability

Request certain information in a structured, commonly used and machine-readable format, where this right applies.

Withdraw consent

Withdraw consent at any time where processing is based on consent.

Marketing choices

Unsubscribe from promotional emails and manage available cookie or advertising preferences.

Automated decisions

Ask for information about certain solely automated decisions that have legal or similarly significant effects and request appropriate human involvement where applicable.

These rights are not absolute. We may need to retain or continue processing information where permitted or required by law.

14. Exercising Your Rights

To submit a privacy request, email:

furclear.1@gmail.com

Please describe your request clearly.

We may need to request reasonable information to:

• Confirm your identity

• Locate the relevant records

• Protect information from unauthorised disclosure

We will respond within the timeframe required by applicable law.

You will not be treated unfairly because you exercised a privacy right.

15. Complaints

Please contact us first if you have a concern about how we handle personal information. We will review the issue and try to resolve it fairly.

You may also have the right to complain to the Information Commissioner’s Office, which is the United Kingdom’s data-protection regulator.

If you live outside the United Kingdom, you may also be entitled to complain to the relevant privacy or data-protection authority in your location.

16. Children’s Privacy

Our website and products are intended for adults and are not directed towards children under 16.

We do not knowingly collect personal information directly from children under 16.

If you believe that a child has provided personal information without appropriate permission, please contact us so that we can review and, where appropriate, delete it.

17. Third-Party Websites

Our website may include features or references relating to third-party websites, payment providers or social-media platforms.

Third parties operate under their own privacy practices. FurClear is not responsible for the privacy or security of independent third-party services that it does not control.

You should review the information provided by those services before supplying personal information directly to them.

18. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in:

• Our business

• Our products or services

• Our website

• Technology providers

• Legal requirements

• Privacy practices

The revised policy will be published with an updated “Last updated” date.

Where required, we will provide additional notice of material changes.

19. Contact Us

For questions, complaints or privacy-rights requests, contact:

FurClear
Email: furclear.1@gmail.com